About On Target Marketing
On Target Marketing serves businesses that know they should be seeing a bigger impact from their marketing communications budget but don’t know where to begin. Tightly focused on B2B and professional services clients, On Target Marketing uncovers new target markets and referral sources, develops value propositions that resonate with those audiences and discovers innovative ways to reach them.
Our virtual agency concept lets us assemble best-in-class teams of experts, people who have built their careers on delivering the full range of marketing communications tools:
- Advertising
- Public relations
- Branding
- Web design, interactive marketing, SEO
- Blogging and content marketing
- Brochures and other collateral
- Email and direct mail marketing
- Social media marketing
- Market research
This concept allows us to offer you lower rates than traditional advertising agencies, whose monthly fees cover operating expenses and overhead for administrative employees and others not directly involved in your business.
Our Philosophy
We believe every dollar our clients invest with us represents a vote of confidence. We aim to be conscientious stewards of our clients’ budgets, creating maximum impact and exposure in the most efficient manner.
We eliminate wasted effort by insisting that all of our marketing communications tools and activities pass a rigorous test: They must not only meet our clients’ objectives, but must communicate the client’s message in a way that is relevant, important and in the proper context for that message to be received.